Thursday, April 4, 2013

Television Advertisement


Theres normal commercials, and then theres Progressive commercials. Progressive Insurance has been running commercials with its cultural icon, the very bubbly, and sometimes obnoxious Flo since 2008. Flo was created by the Boston based agency, Arnold Worldwide, and has been on our televisions, in our radios, and on the internet in more than 50 commercials for Progressive. This particular 30 second TV spot aired in late 2011 to early 2012, featuring a more competitive and humorous Flo not wanting anyone (or anything) outshine her when it comes to selling progressive insurance. Progressive's Advertisements with Flo often feature quirky family friendly cheerfulness, and are often times so repetitive that you'll actually remember what exactly they were trying to sell in their commercial.

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